Promoting and Embracing South Africa’s Street style

In 2015, the RSA.com brand made its public debut. The brand’s mission is to promote and uphold South African trends and fashion both domestically and internationally. Its contemporary and minimalist design is a novel way to highlight the edgy street culture of South Africa.

Tshepo Kolanchu, the brand’s founder and operations manager, spoke with Phindi Maduna at Brand South Africa about the company, its strengths, and its potential.